Last month, we were delighted to attend a special evening at the Rose Shure Experience Centre in London to mark the culmination of Shure’s 100th Anniversary Roadshow and a century of audio innovation.

The celebration brought together industry colleagues and long-time friends of the brand, for an enjoyable and inspiring event. From the moment we stepped into the Experience Centre, the atmosphere was vibrant, with live music, cocktails and plenty of laughter. The evening not only looked back on its fascinating 100 years of legendary audio, but also offered glimpses into Shure’s future direction.

The event was full of stories and reflections on Shure’s incredible journey. Anecdotes and tales spanning its 100 years were shared via live stream from the US – from the original radio parts kits in 1925 to iconic microphones like the SM58 and innovative wireless systems still used today.

Being hosted at the Rose Shure Experience Centre added a sense of legacy to the occasion. Rose L. Shure, who led the company with extraordinary care and vision, was remembered not only for her role in shaping Shure’s culture, but also for the personal values she championed.

You can read more about Rose L. Shure’s inspiring legacy here:

https://www.shure.com/en-US/insights/women-in-audio-rose-l-shure

Of course, no celebration would be complete without delicious refreshments and time to explore. The Centre itself is an impressive space that reflects Shure’s commitment to innovation and experience-led design.

A huge thank you to the team at Shure for the kind invitation and for sharing this milestone moment with us. Here’s to the next 100 years of sound, storytelling and shaping the future of audio.

Sarah and Ros, ISCVE